Global Partnerships Lead

This senior role delivers world-class partnership experiences across UEFA's club competitions. Reporting to the Head of Partnerships, it combines strategic leadership with hands-on delivery to ensure partners unlock the full potential and value of their partnership. As a senior figure within the Sponsorship and Licensing team, the postholder champions creativity, innovation, collaboration and excellence, manages a high-performing team, fosters trusted relationships with global brands and agencies, and shapes processes that keep UC3 at the forefront of partnership innovation.

• Act as the senior point of contact for a portfolio of global partners, ensuring all contractual rights are delivered to the highest standard.
• Provide guidance on rights usage, activation planning and integrated campaigns to maximise partner ROI, and identify opportunities for innovation and continuous improvement in partnership servicing and activation.
• Work with the Head of Partnerships to deliver partnership strategy, processes and commercial objectives.
• Manage a team of Partnership Managers and Executives, providing coaching, guidance and performance feedback, and foster a client-centric, high-performance culture through mentoring and knowledge sharing.
• Oversee day-to-day servicing for key partners, ensuring timely delivery of rights and activations.
• Lead partner meetings, workshops and seasonal planning sessions, ensuring clear communication and actionable insights.
• Collaborate cross-functionally with marketing, legal, finance and insights teams, and manage key relationships with wider UEFA teams, to deliver integrated solutions and seamless commercial delivery of rights.
• Build and maintain strong relationships with clients, partners, agencies and internal stakeholders, acting as a trusted advisor and escalation point for partner issues with a solution-focused approach.
• Represent UC3 at partner events and activations as required.
• Oversee delivery of commercial partner reporting, providing insight and strategic recommendations, and stay informed on industry trends, competitor activity and best practices to keep UC3 at the forefront of partnership innovation.

• Proven experience managing high-value partnerships within sports, entertainment or related industries.
• Strong leadership skills with experience managing and developing teams.
• Exceptional relationship management and stakeholder engagement capabilities.
• Strategic mindset with the ability to balance long-term vision and operational delivery.
• Highly proactive, solution-oriented approach in fast-paced environments.
• Excellent communication, presentation and negotiation skills.
• Strong organisational and planning abilities.
• Proficiency in Microsoft Office, with Excel and PowerPoint essential.
• Fluent English required.

• Additional languages are an advantage.

• A collaborative culture.
• Exciting growth opportunities.
• The chance to make a real difference in one of the world's most beloved sports.

Relevent is the world's leading privately owned commercial partner with a dedicated focus on international football.