Sporting Fashion & Goods
Visual Merchandiser (1 year contract)
Mid Level
Ho Chi Minh City, Vietnam
in office
Contract
Job description
About the Role
This role maintains and adapts the adidas global brand identity at retail level in Vietnam, sitting within the Brand Management & Communications team. It coordinates suppliers, campaign set-up and monthly visual merchandising plans, and supports new retail point development and store renovations. The position also acts as the local hub for regional and global visual merchandising training material and monitors retail execution across franchisee, SIS and key account stores.
Key Responsibilities
- Maintain and adapt the adidas global brand identity at retail level in Vietnam.
- Coordinate and manage suppliers for the implementation of visual merchandising elements including fixtures and fittings, point of sale material and signage.
- Set up campaigns and carry out quality checking of graphics, POS material and signage.
- Support the development of new retail points and the renovation or adaptation of existing stores.
- Develop monthly visual merchandising plans in coordination with product management and communications, and monitor implementation, compliance, tracking and reporting.
- Implement adidas brand concepts at retail level and evaluate their impact from a brand and sales perspective.
- Maintain the quality of presence at franchisee and SIS stores, key accounts and 'A' class town centres.
- Act as the hub for visual merchandising training material from adidas regional and global teams, and track and adapt new print and POS initiatives and technologies available locally or regionally.
- Monitor implementation of the retail enhancement programme at ground level and train shop SPBs/SPGs on the general and detailed VMD plan.
- Provide written and photo documentation on a project basis and update imagery monthly for windows and in-store displays.
Required Experience & Qualifications
- Ability to work in an international environment.
Preferred Skills
- 2+ years of experience in retail or visual merchandising (stated as preferred).
About the Company
The company believes that embedding diversity, equity and inclusion into its culture and talent processes gives employees a sense of belonging and the brand a real competitive advantage.
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