Clubs, Teams & Franchises
Student Marketeer - Planet d.o.o. Distribution Partner
Pre-career
Banja Luka, Bosnia and Herzegovina
in office
Part time
Marketing & BrandSocial Media & CommunityBrand StrategyIntegrated CampaignsFan Engagement
Job description
About the Role
Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador programme in the world. They understand Red Bull's target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer programme is to reach new consumers, excite university students, increase sales, and manage the Red Bull brand on their campus.
Key Responsibilities
- Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
- Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and right time, competently answering any questions from consumers.
- Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
- Create a strong network, establishing and maintaining relationships with key local individuals, and drive brand engagement on social media handles via authentic content.
- Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.
- Deliver executional excellence and show love for the details in all areas of the role, sharing ideas and collaborating with the team through regular face-to-face and online interaction.
- Plan and report activities via the dedicated online platform in a timely manner and with accuracy.
- Contribute to developing the Red Bull media business by providing local insights, trends, and overall opportunities.
- Build relationships with local sales account managers, ensure Red Bull is available and visible in the outlet, and collaborate with sales to open new distribution points for Red Bull within the university campus and beyond.
- Leverage relevant assets from the world of Red Bull to keep Red Bull top of mind in sales accounts, and ensure perfect execution of defined store standards.
Required Experience & Qualifications
- Excellent communication skills.
- Charismatic, energetic, positive, and outgoing personality.
- Highly approachable and social, with the ability to relate to different people on many occasions.
- Immersed in student life with a thorough understanding of the university, city, and region, including behind-the-scenes activities and hot spots.
- Creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative.
- Ability to manage part-time work and studies.
- Affinity and desire to learn and apply a new range of skills, especially marketing, negotiation, and sales.
- Connected with a variety of influential groups and individuals on campus.
- Passionate about the Red Bull brand and product.
- Valid driver's licence.
Preferred Skills
- Ideally available to work some evenings and weekends.
Workplace
- Campus and regional work within the university area.
- Flexible working atmosphere; not a 9 to 5 job.
- Creative working atmosphere.
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