Clubs, Teams & Franchises
Student Marketeer - Helwan University - Fine Art
Pre-career
Cairo, Egypt
in office
Part time
Marketing & BrandSocial Media & CommunityBrand StrategyIntegrated Campaigns
Job description
About the Role
Red Bull Student Marketeers form part of a global brand and product ambassador programme, acting as the face of the brand on their university campus and in their region. The programme aims to reach new consumers, excite university students, increase sales and manage the Red Bull brand at a student level, including direct contact with consumers and customers, product trial and attendance at Red Bull events to deliver an unforgettable brand experience. Student Marketeers value flexibility over a 9 to 5 job and enjoy working in a creative atmosphere.
Key Responsibilities
- Represent the brand in a premium way through everyday interactions with consumers and customers, living the brand personality traits and company values.
- Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and right time, answering consumer questions and concerns.
- Build and execute an insight-driven plan that is innovative and tailored to the campus, engaging and exciting students while bringing the brand to life.
- Create a strong network, establishing and maintaining relationships with key local individuals.
- Drive brand engagement on social media using authentic content.
- Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
- Collaborate with sales to open new distribution points for Red Bull within the university campus and beyond.
- Leverage relevant assets from the world of Red Bull to keep Red Bull top of mind in sales accounts, and ensure perfect execution of defined store standards.
- Maintain and upkeep all Student Marketeer tools to ensure a premium brand image, delivering executional excellence and attention to detail in all areas of the role.
- Plan and report activities via the dedicated online platform in a timely and accurate manner, and share ideas and collaborate with the team through regular face-to-face and online interaction.
Required Experience & Qualifications
- A second or third-year student.
- Excellent communication skills.
- Charismatic, energetic, positive and outgoing personality.
- Highly approachable and social, with the ability to relate to different people on many occasions.
- Immersed in student life with a thorough understanding of the university, city and region, including behind-the-scenes activities and hot-spots.
- A creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative.
- Ability to manage part-time work alongside studies.
- An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales.
- Connected with a variety of influential groups and individuals on campus.
- Passionate about the Red Bull brand and product.
- Must hold a valid driving licence.
Preferred Skills
- Ideally available to work some evenings and weekends.
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