Sporting Fashion & Goods
Head of Internal Communications
Senior Level
Zürich, Switzerland
in office
Full time
PR & CommunicationsCorporate & Internal CommsCrisis & Issues Management
Job description
About the Role
This role leads, scales, and elevates global internal communications and storytelling across On. Reporting to the CHRO, it acts as a strategic driver of connection and clarity, keeping global teams aligned with On's mission, values, and business priorities. The position serves as a trusted advisor to the Leadership Team and founders, shaping executive voice, co-creating change management strategy, and guiding major company moments across digital, written, and in-person channels.
Key Responsibilities
- Define and evolve the internal channel ecosystem and tone of voice, guiding where communication happens and how it resonates across global teams.
- Co-create and shape the global editorial strategy across live events, written moments, and creative mediums (video, audio) to bring clear, inspiring messages to life.
- Partner with senior executives to author and codify core organisational frameworks, orienting global teams around key strategic and cultural tenets.
- Direct and oversee content strategy for major internal events, including Global Town Halls, AMAs, and inspiration formats.
- Lead speechwriting and cultural engagement for senior leaders, translating thought leadership into compelling narrative moments.
- Guide communications through change and reactive scenarios, bringing clarity and calm when it is needed most.
- Build collaborative, cross-functional partnerships with Human Resources, External Communications, Events, Investor Relations, and Marketing.
- Build, mentor, and empower a high-performing, distributed internal communications team across global offices and time zones.
- Serve as a trusted advisor to the Leadership Team and founders, shaping executive voice and co-creating change management strategy.
Required Experience & Qualifications
- 15+ years of experience leading internal or corporate communications within a fast-growing, innovative global brand.
- Demonstrated storytelling mastery, with a portfolio showcasing an ability to translate complex corporate strategies into clear, authentic internal narratives.
- Strong cultural presence and natural curiosity, with the ability to build authentic cross-functional relationships and bring bold ideas to life.
- Executive presence with a track record of coaching, advising, and writing for C-suite leaders and founders through periods of hyper-growth and organisational change.
- Proven leadership experience building, guiding, and developing distributed, high-performing communications teams.
- Deep experience in event strategy and show production for large-scale employee gatherings, with a keen understanding of stage delivery and live show flow.
- Comprehensive business acumen across corporate strategy, investor relations, operations, and organisational design.
- Innovative mindset with a willingness to challenge traditional internal comms conventions, test new formats, and drive meaningful cultural engagement.
- Active awareness of emerging media and cultural trends, applying fresh insights to connect with diverse global teams.
- Professional fluency in English.
Preferred Skills
- Additional language skills are an asset.
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