Sport Tech & Data
VP, Customer Success - Betting & Gaming
Senior Level
New York, United States
hybrid
Full time
Commercial & PartnershipsPartnership Management$180k – 220k
Job description
About the Role
Genius Sports is transforming how advertisers connect with sports fans through official data, real-time contextual targeting and premium media solutions. The company is seeking a senior executive to lead its Customer Success organisation, overseeing global agency partnerships and brand-direct managed service teams. The role oversees post-sales success across the betting and gaming ad business, driving adoption of its unique Ad Tech capabilities across the biggest casino and sportsbook brands in the market.
Key Responsibilities
- Define and oversee a unified post-sales strategy that supports the company's commercial objectives across the betting and gaming vertical.
- Develop a holistic customer lifecycle model that enhances onboarding, adoption, performance and long-term partnership value.
- Directly manage senior team leads, providing leadership, coaching and strategic direction.
- Establish clear goals, KPIs and performance frameworks for both teams, ensuring consistency in operational excellence, client satisfaction and revenue outcomes.
- Scale the combined organisation globally, identifying structure, talent needs and resource allocation to support growth across markets.
- Own aggregate revenue goals across the entire post-sales portfolio, including retention, upsell, managed service revenue and multi-market expansion.
- Partner with Sales leadership to build a seamless pre-to-post-sales motion that accelerates time-to-value and increases platform stickiness.
- Champion adoption of Genius Sports's advertising capabilities and educate partners on how to integrate these capabilities into media plans, trading strategies and testing frameworks.
- Act as the senior voice of the customer, advocating for customer needs across Product, Data Science, Engineering and Ad Operations.
- Collaborate with the Product organisation to prioritise roadmaps around audience capabilities, contextual triggers, measurement and managed-service tools.
- Partner with Marketing to develop enterprise-level thought leadership, case studies and education programmes targeting both brands and agencies.
- Work closely with Ad Operations to support operational excellence, forecasting and campaign delivery across all managed services.
- Work collaboratively with Genius Sports teams across the betting and gaming ecosystem to ensure advertising solutions align with wider commercial objectives.
- Establish processes for onboarding, campaign execution, optimisation, reporting and renewal across both divisions.
- Implement dashboards and analytics that give executive-level visibility into customer health, campaign performance and revenue trends.
Required Experience & Qualifications
- 12+ years in Customer Success, Account Management, Agency Partnerships, or Commercial Leadership within Ad Tech, MarTech, media, or data-driven advertising.
- Deep understanding of programmatic media, sports marketing, data targeting and cross-channel activation.
- Proven track record of building and scaling global teams, driving retention and managing multimillion-dollar portfolios.
- Strong executive presence with the ability to influence senior leaders at global holding companies and C-suite brand marketers.
- Analytical, data-driven, highly collaborative and comfortable operating in a fast-paced, high-growth environment.
- Experience working within or closely alongside the betting and gaming industry, with an understanding of its compliance landscape, marketing restrictions and unique audience dynamics.
Workplace
- Office-first culture with hybrid working models that differ depending on role and location; maximises opportunities to collaborate, connect and learn together.
Benefits & Perks
- US benefits and 401k plans.
- Support for employee wellbeing.
- Support for growing skills, experience and career.
The Application Process
- Let the employer know when applying if assistance is needed during the recruiting process due to a disability.
Create your account to access job details
Unlock full job descriptions, apply in seconds, and get access to roles matched to your experience and interests.
