Clubs, Teams & Franchises
Student Marketeer - Skopje
Pre-career
Skopje, North Macedonia
in office
Part time
Marketing & BrandSocial Media & CommunityBrand StrategyIntegrated CampaignsFan Engagement
Job description
About the Role
Red Bull Student Marketeers are part of a dynamic and empowered brand and product ambassador programme. They understand Red Bull's target group and are responsible for driving the brand image and product understanding on their campus and in their region. The programme aims to reach new consumers, excite university students, increase sales and manage the Red Bull brand at their campus.
Key Responsibilities
- Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
- Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and time, competently answering consumer questions.
- Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at university.
- Create a strong network by establishing and maintaining relationships with key local individuals.
- Drive brand engagement on social media handles via authentic content.
- Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.
- Deliver executional excellence and show love for the details in all areas of the role, including perfect execution of defined store standards.
- Share ideas and collaborate with the team through regular face-to-face and online interaction, and plan and report activities via the dedicated online platform in a timely and accurate manner.
- Contribute to developing the Red Bull media business by providing local insights, trends and overall opportunities.
- Build relationships with local sales account managers to ensure Red Bull is available and visible in outlets, collaborate with sales to open new distribution points within the university campus and beyond
- And leverage relevant assets from the world of Red Bull to keep Red Bull top of mind in sales accounts.
Required Experience & Qualifications
- Excellent communication skills.
- Charismatic, energetic, positive and outgoing personality.
- Highly approachable and social, with the ability to relate to different people on many occasions.
- Immersed in student life with a thorough understanding of the university, city and region, including behind-the-scenes activities and hot-spots.
- A creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative.
- Ability to manage part-time work and studies.
- An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales.
- Connected with a variety of influential groups and individuals on campus.
- Passionate about the Red Bull brand and product.
- Valid driver licence.
Preferred Skills
- Ideally available to work some evenings and weekends.
Workplace
- Flexibility over a 9 to 5 job.
- Creative working atmosphere.
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