Sports Business and Analytics
Liverpool
1–2 years
Full-time
Master's Degree
Course description
Program duration:
1 year full-time and 2 years part-time
Programme start:
January and September for the campus-based programme
September for the online programme
About this course
The Sports Business and Analytics MSc will provide you with a master’s level understanding of sports as a global business and the role that analytics plays in decision-making.
Introduction
The programme explores sports businesses and organisations, their decision-making processes, and the stakeholders, along with the challenges and opportunities facing the business of sport. You’ll look at sport through the lens of a wide range of disciplines including economics, finance, marketing, and analytics. Sport analytics takes a central role in the programme, and the importance of analytics to decision-making in sport is at the forefront. As well as developing programming skills, the influences of data and analytics in shaping contemporary sports business are explored. The school’s sports research and executive education delivered by the Centre for Sports Business is world-leading, and this new programme will utilise the Centre’s expertise in analytics and other disciplines.
Our MSc in Sports Business and Analytics offers a unique and comprehensive approach, combining expertise in sports data with essential business applications. This is a rare opportunity, as no other programmes at Russell Group Universities offer this blend of skills.
Who is this course for?
The programme is suited to individuals with ambitions to work in sports and sports-related sectors, in roles where data and information are essential to decision-making. Such roles could be across different parts of the organisation, where data and information can improve performance and outcomes.
What you'll learn
The programme will provide you with the opportunity to study for a master’s degree in a Russell Group University which has an excellent reputation and network within Football, Cricket, Rugby and other sports based on its provision of high-quality education in the business of sport over the past 15 years.
Accreditation
The University of Liverpool Management School is one of an elite group of institutions worldwide to hold the gold standard triple accreditation from AACSB, AMBA and EQUIS.
You will have access to a specialist, in-house postgraduate careers team and have access to one-to-one career guidance, workshops, seminars, and employability initiatives. Graduates from our Sports Business and Analytics MSc course will have the skills to pursue careers in sports with roles in operations, strategy, business development, sales, management and analytics.
Your experience
This programme is delivered by the triple-accredited University of Liverpool Management School.
The School has a thriving international master’s community with a comprehensive, interdisciplinary programme of social and extra-curricular events and dedicated careers and employability support.
Careers and employability
You will have access to a specialist, in-house postgraduate careers team and have access to one-to-one career guidance, workshops, seminars, and employability initiatives. Graduates from our Sports Business and Analytics MSc course will have the skills to pursue careers in sports with roles in operations, strategy, business development, sales, management and analytics.
You will have access to a specialist, in-house postgraduate careers team and have access to one-to-one career guidance, workshops, seminars, and employability initiatives. Graduates from our Sports Business and Analytics MSc course will have the skills to pursue careers in sports with roles such as:
Sports data analyst
Sports business strategist
Sports marketing manager
Sports operations manager
Sports finance analyst
Business development manager – Sports industry
Sports sponsorship manager
Sports event analyst
Sports HR manager
Customer insights analyst – Sports sector
Sports technology consultant
Sports researcher.
Entry requirements
The qualifications and exam results you'll need to apply for this course.
Qualification:
Postgraduate entry requirements: We accept a 2:2 honours degree from a UK university, or an equivalent academic qualification from a similar non-UK institution. This degree can be in any subject discipline. Non-graduates with very extensive professional experience and/or other prior qualifications may also be considered.
International qualifications: Many countries have a different education system to that of the UK, meaning your qualifications may not meet our entry requirements. Completing your Foundation Certificate, such as that offered by the University of Liverpool International College, means you're guaranteed a place on your chosen course.
English language requirements
You'll need to demonstrate competence in the use of the English language, unless you’re from a majority English-speaking country.
We accept a variety of international language tests and country-specific qualifications.
International applicants who do not meet the minimum required standard of English language can complete one of our Pre-Sessional English courses to achieve the required level.
Qualification:
IELTS: 6.5 overall, with no component below 6.0
Duolingo English Test: 125 overall, with writing not less than 125, speaking and reading not less than 115, and listening not below 110.
Discover more about our Sports Business and Analytics by clicking the 'Learn more' button.
