Student Marketeer - St. Clair College

The Student Marketeer is responsible for driving the Red Bull brand image and product understanding on their campus and in their region. The role involves direct contact with consumers and customers, inviting product trial, and working at Red Bull events to ensure an unforgettable brand experience. The goal of the programme is to reach new consumers, excite university students, increase sales and manage the Red Bull brand at their campus.

• Represent the brand in a premium way through everyday interactions with consumers or customers, living and breathing the brand personality traits and company values.
• Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and right time, competently answering consumer questions.
• Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at university.
• Create a strong network, establishing and maintaining relationships with key local individuals.
• Drive brand engagement on social media handles via authentic content and work at Red Bull events and supported events to help ensure an unforgettable brand experience.
• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
• Collaborate with sales to open new distribution points for Red Bull within the university campus and beyond, and leverage relevant Red Bull assets to keep the brand top of mind in sales accounts.
• Ensure perfect execution of defined store standards and deliver executional excellence with attention to detail in all areas of the role.
• Share ideas and collaborate with the team through regular face-to-face and online interaction, and plan and report activities via the dedicated online platform in a timely and accurate manner.
• Contribute to developing the Red Bull media business by providing local insights, trends and overall opportunities.

• Passionate about the Red Bull brand and product.
• Excellent communication skills.
• Charismatic, energetic, positive, and outgoing personality.
• Immersed in student life with thorough understanding of the collegiate landscape, city and region, including behind-the-scenes activities and hot-spots.
• Highly approachable and social with the ability to relate to different people on many occasions.
• Creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative.
• Ability to manage part-time work and studies.
• Availability to work evenings and weekends.
• Affinity and desire to learn and apply a new range of skills, especially marketing, negotiation, and sales.
• Connected with a diverse range of influential groups and individuals on campus.
• Full, valid Canadian driver's licence with a clear abstract.
• University enrolment.
• Fluency in English.

• Ideally available to work some evenings and weekends.

• Work takes place on campus and in the local region.

• Flexibility over a 9 to 5 job.
• Creative working atmosphere.