Sporting Fashion & Goods
Art Director Creative Services
Mid Level
Boston, United States
in office
Full time
Job description
About the Role
PUMA is looking for an Art Director to work for Creative Services, PUMA's Internal Creative Agency, out of the Boston Office and as a member of the Central Marketing team. The role focuses on visual storytelling with a strong aesthetic sense for art direction, video, and digital content, and is suited to someone who is culturally connected and passionate about arts, culture, streetwear and fashion. The position involves collaborating across departments, leading creative productions, and helping to guide and develop junior members of the Creative Services team.
Key Responsibilities
- Collaborate with the Associate Creative Director, Planners, Content Creators, and Business Units in the conception of both high- and low-production campaigns
- Work across all marketing channels to execute ideas that deliver on full funnel creative directions developed by Creative Services including assets for PR, Social, Paid Media, Ecomm, In-Store, etc.
- Be a leading voice in both Creative Services and cross-departmental brainstorming sessions
- Work with the Creative Services senior management to review and align with briefs for marketing campaigns and other communications initiatives
- Lead creative productions by identifying and briefing external partners including photographers, illustrators, animators, production companies, and independent content creators
- Work with Creative Services leadership and producers to plan and execute photoshoots and other types of productions, including liaising with external creative partners
- Guide external partners in the development of creative concepts and productions
- Oversee the development of clear, in-depth creative guidelines to aid in regional execution of global concepts
- Provide feedback to production designers on ecommerce designs and other final assets
- Work with Creative Services leadership to guide and oversee the post-production asset selection and retouching process
Required Experience & Qualifications
- Bachelor's Degree in Graphic Design and/or relevant field of study
- 5+ years of relevant experience
- Digitally focused, with versatile creative suite skills including a high proficiency in Photoshop, InDesign, Bridge, and Acrobat on Mac
- Demonstrated ability to create proof of concepts for still photography and moving imagery such as gifs and video content
- Top notch design skills and a working knowledge of digital design
- Exceptional ability to see projects through all phases of implementation including concept ideation, design development, and pre- and post-production
- Thorough understanding of creative process, colour theory and typography as well as interactive, digital design and video storytelling
- Exceptional presentation skills and proven ability to effectively work with senior management to brainstorm, design and strategize the fulfilment of marketing executions
- Extensive experience directing and overseeing both studio and location photo shoots under aggressive, time-sensitive conditions
- Strong written and verbal communication skills
- Ability to function autonomously and in a cooperative, diverse group
- Leadership capabilities, including ability to manage, motivate and mentor others within work group
- Travel required with role
- Pay may vary depending on job-related knowledge, skills, and experience.
Preferred Skills
- Experience in the footwear, athletic and/or apparel industry is a plus
Salary
- The hiring range base pay for this position is $74,500 - $101,000 + Bonus + Benefits
Benefits & Perks
- Bonus and benefits package
The Application Process
Applications are submitted online and are reviewed by real people, with no automated systems or AI tools used to make hiring decisions. AI-supported functions may be used only for isolated organisational steps such as scheduling interviews.
- Click APPLY ONLINE and follow the steps to upload your application.
About the Company
PUMA is one of the world's leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories, and is committed to supporting creativity, sustainability and peace while staying true to principles of being fair, honest, positive and creative.
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