Clubs, Teams & Franchises
Student Marketeer - University of Melbourne
Pre-career
Melbourne, Australia
in office
Part time
Marketing & BrandBrand Strategy
Job description
About the Role
The Student Marketeer is the face of the Red Bull brand and acts as a product ambassador both on and off campus. The role has three main purposes: approaching consumers to drive positive product trial and awareness, supporting sales teams through sales drives and merchandising, and working at Red Bull events to ensure an unforgettable consumer experience. Student Marketeers are an instrumental part of the organisation, acting as the eyes and ears on the ground and sharing consumer insights with the broader business to support future ideas and opportunities.
Key Responsibilities
- Act as the face of the Red Bull brand and a product ambassador both on and off campus.
- Approach consumers to drive positive product trial and awareness, and help establish Red Bull consumption in different moments of need.
- Support sales teams through sales drives, merchandising and other sales support activities.
- Work at Red Bull events to help ensure an unforgettable consumer experience with the brand.
- Act as eyes and ears on the ground by listening to how consumers perceive the brand and product, and sharing these insights with the wider business to support future ideas and opportunities.
- Represent the brand in a premium way through everyday interactions with consumers or customers, living the brand personality traits and company values.
- Grow the user base by sampling consumers and bringing the brand to life amongst students to invite positive trial and awareness.
- Build relationships with local sales account managers to ensure Red Bull is available and visible on and around campus.
- Collaborate closely with sales teams to open new distribution points for Red Bull and leverage relevant assets from the world of Red Bull to keep the brand top of mind with everyday consumers.
- Demonstrate executional excellence by attending to detail, planning activity, reporting in a timely manner, sharing ideas and collaborating with the team face-to-face and online, and providing local insights, trends and opportunities to the wider Red Bull business.
Required Experience & Qualifications
- Highly approachable, with a love of meeting new people and building relationships.
- Living their best student life, with a work hard, play hard style.
- Able to manage part-time work and studies with flexibility for evenings and weekends.
- Passionate about the Red Bull brand and product.
- A desire to learn and apply a new range of skills, especially marketing, negotiation and sales.
- Naturally organised, with high attention to detail, and comfortable working alone and in a team.
- A valid and full driver's licence is required.
- Proficient in written and verbal English.
Create your account to access job details
Unlock full job descriptions, apply in seconds, and get access to roles matched to your experience and interests.
