Student Marketeer - DEVIN JSC - Plovdiv

Red Bull Student Marketeers are part of a dynamic and empowered brand and product ambassador programme. They understand Red Bull's target group and are responsible for driving brand image and product understanding on their campus and in their region. The programme aims to reach new consumers, excite university students, increase sales, and manage the Red Bull brand at campus.

• Represent the brand in a premium way by living and breathing its personality traits and company values in everyday interactions with consumers and customers.
• Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at university.
• Create a strong network by establishing and maintaining relationships with key local individuals.
• Drive brand engagement on social media handles through authentic content.
• Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.
• Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and time, competently answering consumer questions.
• Deliver executional excellence and attention to detail in all areas of the role, sharing ideas and collaborating with the team through regular face-to-face and online interaction.
• Plan and report activities via the dedicated online platform in a timely and accurate manner.
• Contribute to developing the Red Bull media business by providing local insights, trends, and overall opportunities.
• Build relationships with local sales account managers, ensure Red Bull is available and visible in outlets, collaborate with sales to open new distribution points within the university campus and beyond, leverage relevant Red Bull assets to keep the brand top of mind in sales accounts
• And ensure perfect execution of defined store standards.

• Excellent communication skills.
• Immersed in student life with a thorough understanding of the university, city, and region, including behind-the-scenes activities and hot-spots.
• A creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative.
• Ability to manage part-time work and studies.
• An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation, and sales.

• Ideally available to work some evenings and weekends.

• On campus and in the region, including at Red Bull events, supported events, and local sales outlets.

• Flexibility over a 9 to 5 job.
• A creative working atmosphere.