Student Marketeer - Waikato University

Student Marketeers act as the face of the Red Bull brand and serve as product ambassadors both on and off campus. The role focuses on approaching consumers to drive positive product trial and awareness, supporting sales teams through sales drives and merchandising, and working at Red Bull events to create an unforgettable consumer experience. Student Marketeers are an instrumental part of the organisation, acting as the eyes and ears on the ground by listening to consumer perceptions and sharing insights with the broader business to support future ideas and opportunities.

• Act as a product and brand ambassador, representing Red Bull in a premium way through everyday interactions with consumers and customers.
• Live and breathe the brand personality traits and company values.
• Approach consumers to drive positive product trial and awareness, and help establish Red Bull consumption in different moments of need.
• Grow the user base by sampling consumers and bringing the brand to life amongst students.
• Support sales teams through sales drives, merchandising and other sales support activities.
• Build relationships with local sales account managers to ensure Red Bull is available and visible on and around campus.
• Collaborate closely with sales teams to open new distribution points for Red Bull and leverage relevant assets from the world of Red Bull to keep the brand top of mind with everyday consumers.
• Work at Red Bull events to help ensure an unforgettable consumer experience with the brand.
• Show attention to detail in all areas of the role to deliver executional excellence, sharing ideas and collaborating with the team both face-to-face and online.
• Plan activity, report in a timely manner, and provide local insights, trends and overall opportunities to the wider Red Bull business, including how consumers perceive the brand and product.

• Naturally organised, high attention to detail, and comfortable working alone and in a team.
• Must be enrolled and studying at a New Zealand University.
• A valid and full driver's licence is required.
• Proficient in written and verbal English.

• On and off campus