Student Marketeer - El-Kasr El-Einy

Red Bull Student Marketeers are part of a dynamic and empowered brand and product ambassador programme. They understand Red Bull's target group and are responsible for driving the brand image and product understanding on their campus and in their region. The programme aims to reach new consumers, excite university students, increase sales and manage the Red Bull brand at a student level.

• Represent Red Bull as a brand and product ambassador, living the brand personality traits and company values and representing the brand in a premium way through everyday interactions with consumers or customers.
• Grow the user base by inviting positive trial and awareness through product sampling at the right place and time, answering consumer questions and concerns.
• Build and execute an insight-driven, innovative plan tailored to campus that engages and excites students and brings the brand to life.
• Create a strong network by establishing and maintaining relationships with key local individuals.
• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
• Collaborate with sales to open new distribution points for Red Bull within the university campus and beyond.
• Leverage relevant assets from the world of Red Bull to keep Red Bull top of mind in sales accounts and ensure perfect execution of defined store standards.
• Deliver executional excellence and show love for detail in all areas of the role.
• Maintain and upkeep all Student Marketeer tools to ensure a premium brand image.
• Plan and report activities via the dedicated online platform in a timely and accurate manner, and share ideas and collaborate with the team through regular face-to-face and online interaction.

• Excellent communication skills.
• Charismatic, energetic, positive and outgoing personality.
• Highly approachable and social, with the ability to relate to different people on many occasions.
• Immersed in student life with a thorough understanding of the university, city and region, including behind-the-scenes activities and hot-spots.
• Creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative.
• Ability to manage part-time work and studies.
• An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales.
• Connected with a variety of influential groups and individuals on campus.
• Passionate about the Red Bull brand and product.

• Ideally available to work some evenings and weekends.

• Flexibility over a 9 to 5 job.
• A creative working atmosphere.