Clubs, Teams & Franchises
Student Marketeer - Gold Coast
Pre-career
Gold Coast, Australia
in office
Part time
Job description
About the Role
Student Marketeers act as the face of the Red Bull brand and serve as product ambassadors both on and off campus. The role has three core strands: approaching consumers to drive positive product trial and awareness, supporting sales teams through sales drives and merchandising, and working at Red Bull events to help deliver an unforgettable consumer experience. Student Marketeers are an instrumental part of the organisation, acting as the eyes and ears on the ground and sharing consumer insights with the broader business to support future ideas and opportunities.
Key Responsibilities
- Represent the Red Bull brand as a product ambassador both on and off campus.
- Grow the user base by inviting positive trial and awareness of Red Bull through sampling consumers and bringing the brand to life amongst students.
- Help establish Red Bull consumption in different moments of need.
- Support sales teams through sales drives, merchandising and other sales support activities.
- Work at Red Bull events to help ensure an unforgettable consumer experience with the brand.
- Act as the eyes and ears on the ground, listening to how consumers perceive the brand and product and sharing these insights with the broader business.
- Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
- Build relationships with local sales account managers to ensure Red Bull is available and visible on and around campus.
- Collaborate closely with sales teams to open new distribution points for Red Bull and leverage relevant assets from the world of Red Bull to keep the brand top of mind with everyday consumers.
- Share ideas and collaborate with the team both face-to-face and online, plan activity, report in a timely manner and provide local insights, trends and overall opportunities to the wider Red Bull business.
Required Experience & Qualifications
- Naturally organised, with high attention to detail, and comfortable working alone and in a team.
- A valid and full driver's licence is required.
- Proficient in written and verbal English.
- Studying a Bachelor's Degree at Griffith University, Bond University or Southern Cross University Gold Coast.
- Available to work up to 18 hours a week across weekends and weekdays.
Preferred Skills
- Interested in social media and content creation.
- Good understanding of the Gold Coast region, including events, hot spots and influential scenes.
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