Clubs, Teams & Franchises
Student Marketeer - Townsville
Pre-career
Townsville, Australia
in office
Part time
Job description
About the Role
Student Marketeers act as the face of the Red Bull brand and as product ambassadors both on and off campus. The role has three strands: approaching consumers to drive positive product trial and awareness and to help establish Red Bull consumption in different moments of need; supporting sales teams through sales drives, merchandising and other sales support activities; and working at Red Bull events to help ensure an unforgettable consumer experience with the brand. Student Marketeers are an instrumental part of the organisation, acting as the eyes and ears on the ground who listen to how consumers perceive the brand and product and share those insights with the broader business to support future ideas and opportunities.
Key Responsibilities
- Represent the Red Bull brand as a product ambassador both on and off campus, living and breathing the brand personality traits and company values and representing the brand in a premium way through everyday interactions with consumers or customers.
- Grow the user base by inviting positive trial and awareness of Red Bull through sampling consumers and bringing the brand to life amongst students.
- Drive positive product trial and awareness and help establish Red Bull consumption in different moments of need.
- Support the sales teams through sales drives, merchandising and other sales support activities.
- Build relationships with local sales account managers to ensure Red Bull is available and visible on and around campus.
- Collaborate closely with the sales teams to open new distribution points for Red Bull and leverage relevant assets from the world of Red Bull to keep the brand top of mind with everyday consumers.
- Work at Red Bull events to help ensure an unforgettable consumer experience with the brand.
- Act as the eyes and ears on the ground, listening to how consumers perceive the brand and product and sharing these insights with the broader business to support future ideas and opportunities.
- Show love for the details in all areas of the role in order to deliver executional excellence.
- Share ideas and collaborate with the team both face-to-face and online, plan activity, report in a timely manner and provide local insights, trends and overall opportunities to the wider Red Bull business.
Required Experience & Qualifications
- Highly approachable, with a love of meeting new people and building relationships.
- Living their best university student life, with a work hard, play hard style.
- A minimum of 1.5 years left of university enrolment.
- Studying a Bachelor's Degree at JCU Townsville.
- Available to work up to 18 hours a week across weekends and weekdays.
- A desire to learn and apply a new range of skills, especially marketing, events and sales.
- Naturally organised, with high attention to detail, and comfortable working alone and in a team.
- A valid and full driver's licence is required.
- Proficient in written and verbal English.
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