Senior Associate, Marketing & Promotion Operations

The Senior Associate sits within the Revenue Operations team and helps turn promotion plans into well-executed programmes that drive the Lottery business forward. The role coordinates launches from build through completion, bringing together timelines, offer requirements, customer communications, and performance data to keep programmes on track. It involves monitoring live initiatives, identifying issues early, and delivering clear performance reporting that helps teams understand results and determine next steps.

• Execute approved programmes from initial build through launch, ongoing monitoring, and closeout, keeping deliverables and stakeholders aligned throughout the process.
• Configure approved offers and campaign requirements, and complete pre-launch quality assurance to confirm audiences, terms, timing, and other specifications are accurate.
• Maintain the operating calendar across launches, game builds, offer updates, active programme periods, and performance reporting dates.
• Partner with CRM and Marketing teams to align audiences, messaging, terms, timing, and offer requirements before launch.
• Monitor live programmes for delivery, promotional costs, data completeness, and operational performance, escalating issues with clear context, impact, ownership, and recommended next steps.
• Track and report key revenue and sales metrics, including week-over-week and forecast comparisons, to give teams a clear view of programme performance.
• Document and improve repeatable processes across builds, quality assurance, monitoring, and reporting, identifying opportunities to automate established workflows.

• At least 2 years of experience in revenue operations, campaign operations, growth, marketing operations, analytics, or a related field.
• Experience coordinating campaigns, promotions, game launches, or comparable operational workflows from setup through completion.
• Strong attention to detail when working with numerical data, timelines, customer audiences, terms, and launch requirements.
• Experience using reporting and data to monitor performance, investigate unexpected results, and identify issues that require escalation.
• Strong organisational skills and the ability to coordinate multiple timelines, priorities, and stakeholders while maintaining accuracy.
• Comfort working with business intelligence, spreadsheet, workflow, or data activation tools to support execution, monitoring, and reporting.
• Genuine interest in AI and automation, with a desire to experiment hands-on with Claude Code, Claude Cowork, or similar tools.
• Ability to obtain a gaming licence issued by the appropriate state agency as a condition of employment, where relevant to the role.

• Experience in lottery, gaming, or another regulated consumer business.

• US base salary range for this full-time position: 69,600.00 USD – 87,000.00 USD per year, plus bonus, equity, and benefits as applicable.
• Pay ranges are determined by role, level, and location; within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

DraftKings is a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. At DraftKings, AI is becoming an integral part of both its present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. Its teams are energised by innovation and readily embrace emerging technology, shaping the future rather than waiting for it to arrive.