Esports
Content Creator - Social Media & Activations - Area NRW
Mid Level
Munich, Germany
in office
Full time
Job description
About the Role
The Content Creator - Social Media & Activations creates engaging social content around bwin's key partnerships, including BVB, the NFL and other major sports properties. The role involves working at live events, matchdays and fan activations, and capturing, editing and publishing platform-native content for channels such as Instagram and TikTok. The ideal candidate is a native German speaker with a passion for sports, strong video creation skills and a talent for turning live moments into authentic, high-performing social content.
Key Responsibilities
- Create engaging social content around bwin's key partnerships, including BVB, the NFL and other major sports properties.
- Work at live events, matchdays and fan activations.
- Capture platform-native content for channels such as Instagram and TikTok.
- Edit platform-native content for channels such as Instagram and TikTok.
- Publish platform-native content for channels such as Instagram and TikTok.
Required Experience & Qualifications
- Native-level German, both written and spoken.
- Confident and authentic communicator in front of the camera.
- Strong understanding of Instagram, TikTok, Reels and short-form video storytelling.
- Passion for sports, particularly football, with a deep understanding of fan culture and online communities.
- Strong creative instincts combined with excellent trend awareness and social-first thinking.
- Proven video editing skills.
- Strong sense of entertainment, storytelling and audience engagement.
- Self-starter with a proactive mindset who can work independently in dynamic environments.
- Basic understanding of social media KPIs and content performance metrics.
- Willingness to evolve social media analytics skills.
- Willingness to travel and work on selected evenings, weekends and matchdays.
- Strong video creation skills.
- Talent for turning live moments into authentic, high-performing social content.
Preferred Skills
- Experience with fast-turnaround or live-event content.
Workplace
- Nord-Rhein-Westfalen area
About the Company
Entain is leading change in sports betting, gaming and interactive entertainment by putting people first and placing exciting, engaging and entertaining experiences at more fingertips than ever before.
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