Senior Account Executive, Audience & Curation

The Brands & Agencies organisation is structured as five pods, one per buyer group, each led by a VP and staffed with account executives who own the client and planning relationships. This role is the technical specialist within one such pod — covering WPP, Publicis, or Omnicom — owning the holdco's data organisation and its trading desk, the two layers the rest of the team supports but does not run. It is a specialist individual-contributor, hands-on sales position rather than a junior one, carrying its own curation and audience revenue number.

• Own and exceed an individual quota for curated-deal and audience revenue within the assigned holdco.
• Source, lead, and close curated deal and segment agreements with the holdco's trading, curation, and data teams, from first conversation through commercial terms, taxonomy sign-off, and activation.
• Keep pipeline and forecast accurate in CRM (HubSpot or Salesforce), and report on what is live and what is stuck — deals activated, segments distributed, spend flowing through curated packages, and the specific blocker on anything that has stalled.
• Get Genius curated deal IDs and PMPs into the packages the holdco's central trading and curation unit buys from and into the agency-level programmatic teams that draw on them, working fluently in The Trade Desk, DV360, Amazon DSP, Yahoo DSP, the major SSP and curation platforms
• And the holdco's proprietary planning and activation stack.
• Negotiate deal structure as trading teams think about it — floor pricing, fees and take rates, scale and match-rate guarantees, tiering, and reporting SLAs — and judge when a curated deal is the right vehicle versus a segment licence.
• Solve the operational problems that decide whether a deal scales, including deal-ID hygiene, throughput and win rates, discrepancy resolution, and the reasons a curated package underdelivers.
• Get Genius segments distributed, priced, and discoverable everywhere the holdco's data teams shop, including DSP data marketplaces, LiveRamp, Snowflake and other data-collaboration environments, and identity frameworks such as UID2 and RampID.
• Map Genius audiences into the holdco's proprietary taxonomy and audience framework, partner with analytics and data-science teams on clean-room work, modelling, incrementality design, and measurement standards, and own the answers to the five questions every data buyer asks: scale, match rate
• Freshness, how the audience was constructed, and proof it drove something.
• Act as the technical escalation for the VP and account executives, and turn desk and data-team learnings into pod enablement on how audiences are built, what they cost, what they beat, and which objections have already been answered.
• Feed deal-level friction back to Product and Data Engineering, work with Ad Ops, Insights, and Marketing on case studies, benchmark reporting, and post-campaign proof, and share pricing precedent, objection patterns, and winning structures with the Curation & Audience Leads in the other holdco pods.

• 4-6 years in programmatic, curation, audience data, or agency trading on the sell side, at an agency desk, or at a platform, with at least some time spent responsible for revenue rather than only for execution.
• Hands-on fluency in the audience supply chain: deal IDs and curation, DSP and SSP mechanics, data marketplaces and onboarding, identity and match rates, clean rooms, and CPM-versus-data-fee economics, with the ability to diagnose why a deal is not spending without asking anyone.
• Direct experience working with or inside a major holdco (WPP, Publicis, or Omnicom), including knowledge of its stack, its taxonomy, and roughly how a new data partner gets approved.
• Working relationships at a major holdco's trading, curation, or data teams, or a demonstrable ability to build them quickly at that layer.
• Ability to sell a data product on its merits to buyers who will pressure-test every claim, and to hold one's own in a technical conversation with an analytics lead.
• Ability to make complex things simple, explaining moment-based audience construction to a trading lead without either oversimplifying or losing them.
• Operating discipline: accurate forecasting, clean CRM hygiene (HubSpot or Salesforce), and reliable follow-through on the operational detail that makes deals actually spend.

• Time spent at an agency trading desk, curation platform, SSP, DSP, data provider, or identity company.
• Background in sports media, sports data, or fan-engagement products.
• Familiarity with clean-room and data-collaboration environments (Snowflake, LiveRamp, InfoSum, Amazon Marketing Cloud) and with attention- or outcomes-based measurement.
• Experience as the technical specialist inside a pod or account team, supporting sellers who own the senior relationships.
• Ad ops or campaign management experience, including the instinct for why a campaign underdelivers.

• Office-first culture that maximises opportunities to collaborate, connect, and learn together.
• Hybrid working models that differ depending on role and location.

• Eligibility for Genius Sports Group's benefits plan.
• Competitive salary and a range of benefits.
• Commitment to supporting employee wellbeing and helping employees grow their skills, experience, and career.