Red Bull Student Marketeer - York University

Red Bull Student Marketeers are part of a dynamic and empowered brand and product ambassador programme. They understand Red Bull's target group and are responsible for driving the brand image and product understanding on their campus and in their region. The programme aims to reach new consumers, excite university students, increase sales and manage the Red Bull brand at campus.

• Represent Red Bull in a premium way through everyday interactions with consumers or customers, living the brand personality traits and company values.
• Grow the user base by inviting positive trial and awareness through product sampling at the right place and time, and competently answering consumer questions.
• Build and execute a tailored, innovative campus plan that engages students and brings the brand to life at university.
• Create a strong network and maintain relationships with key local individuals, and drive brand engagement on social media handles through authentic content.
• Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.
• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
• Collaborate with sales to open new distribution points for Red Bull within the university campus and beyond, and leverage relevant Red Bull assets to keep the brand top of mind in sales accounts.
• Ensure perfect execution of defined store standards and deliver executional excellence with attention to detail in all areas of the role.
• Share ideas and collaborate with the team through regular face-to-face and online interaction, and plan and report activities via the dedicated online platform in a timely and accurate manner.
• Contribute to developing the Red Bull media business by providing local insights, trends and overall opportunities.

• Passion for the Red Bull brand and product.
• Excellent communication skills.
• Charismatic, energetic, positive, and outgoing personality.
• Immersion in student life with a thorough understanding of the collegiate landscape, city and region, including behind-the-scenes activities and hot-spots.
• Highly approachable and social, with the ability to relate to different people on many occasions.
• Creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative.
• Ability to manage part-time work and studies, and availability to work evenings and weekends.
• Affinity and desire to learn and apply a new range of skills, especially marketing, negotiation, and sales.
• Connection with a diverse range of influential groups and individuals on campus.
• Full, valid Canadian driver's licence with a clear abstract.
• University enrolment.
• Fluency in English.

• Flexibility over a 9 to 5 job.
• A creative working atmosphere.