Student Marketeer - Texas Wesleyan University

This role is part of a dynamic and empowered brand and product ambassador programme. Reporting to the local Field Marketing Specialist, the role holder is responsible for driving brand image and product understanding on campus and in the region. The role involves reaching new consumers, exciting university students, increasing sales, and driving visibility of the brand.

• Represent the brand in a premium way by living the brand personality traits and company values in everyday interactions with consumers and customers.
• Build and execute a tailored, innovative campus plan that engages students and brings the brand to life at the university.
• Create a strong network on and around campus, establishing and maintaining relationships with key local individuals.
• Identify local collegiate content creators in relevant brand scenes and work with the Field Marketing Specialist to bring them into the World of Red Bull.
• Grow the user base by inviting positive trial and awareness through product sampling at the right place and time, answering consumer questions and concerns.
• Work at events, collegiate activations, and supported events to ensure an unforgettable brand experience.
• Build awareness and encourage participation in the World of Red Bull, including collegiate events and activations, and increase brand engagement on social media through authentic content.
• Build relationships with local sales account managers and ensure the brand is available and visible in outlets on campus and in the region.
• Collaborate with sales to open new distribution points within the university campus and beyond, leverage relevant brand assets to keep the brand top of mind in sales accounts, and ensure perfect execution of defined store standards.
• Deliver executional excellence with attention to detail, share ideas and collaborate with the team through regular face-to-face and online interaction, plan and report activities accurately and on time in the dedicated online platform
• And contribute to business development by providing local insights, trends, and opportunities.

• Must be at least 18 years of age.
• Must have a valid US driver's licence.
• University or college enrolment required.
• Must be fluent in English.
• Able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
• Immersed in student life with an understanding of the collegiate landscape and local city, including behind-the-scenes activities and hot-spots.
• Connected with a diverse range of influential groups and individuals on campus.
• Affinity for project management, working behind the scenes, and winning sales.
• A team player, willing to represent the brand with branded outfits and onboard the Red Bull Mini.
• May be required to lift and/or move items weighing 25 pounds or more, as needed.

• Additional languages are an advantage.

• Campus and regional working environment, with direct contact with consumers and customers.
• Work at university campuses, local outlets, and events and activations.
• Flexible part-time schedule rather than a 9 to 5 job.
• Creative and inclusive working atmosphere.