Clubs, Teams & Franchises
Student Marketeer - University of North Texas
Pre-career
Denton, United States
in office
Part time
Marketing & BrandSocial Media & CommunityIntegrated CampaignsBrand StrategyFan Engagement
Job description
About the Role
As a Red Bull Student Marketeer, the role is part of the brand and product ambassador programme. Reporting to the local Field Marketing Specialist, the marketeer learns Red Bull's target group and drives brand image and product understanding on campus and in the region. The role involves reaching new consumers, exciting university students, increasing sales, and driving visibility of the Red Bull brand through direct consumer and customer contact, product trials, and event work.
Key Responsibilities
- Represent Red Bull in a premium way through everyday interactions with consumers or customers, living the brand personality traits and company values as a brand and product ambassador.
- Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at the university.
- Create a strong network on and around campus, establishing and maintaining relationships with key local individuals.
- Identify local collegiate content creators in relevant Red Bull scenes and work with the Field Marketing Specialist to bring them into the World of Red Bull.
- Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and time, answering consumer questions and concerns.
- Work at Red Bull events, collegiate activations, and supported events to help ensure an unforgettable brand experience for consumers.
- Build awareness of and encourage participation in the World of Red Bull, including collegiate events and activations, and increase brand engagement on social media handles through authentic content.
- Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on campus, and in the region.
- Collaborate with sales to open new distribution points for Red Bull within the university campus and beyond, leverage relevant Red Bull assets to keep the brand top of mind in sales accounts, and ensure perfect execution of defined store standards.
- Deliver executional excellence with attention to detail, share ideas and collaborate with the team through regular face-to-face and online interaction, plan and report activities accurately and on time in the dedicated online platform, and contribute local insights, trends
- And opportunities to business development.
Required Experience & Qualifications
- Must be at least 18 years of age.
- Must have a valid US driver's licence.
- University or college enrolment required.
- Must be fluent in English.
- Able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
- Immersed in student life with an understanding of the collegiate landscape and local city, including behind-the-scenes activities and hotspots.
- Connected with a diverse range of influential groups and individuals on campus.
- Affinity for project management, working 'behind the scenes', and winning sales.
- A team player, willing to represent Red Bull with branded outfits and on board the Red Bull Mini.
- May be required to lift and/or move items weighing 25 pounds or more, as needed.
Preferred Skills
- Additional languages are an advantage.
Workplace
- On campus and in the region.
Benefits & Perks
- Flexibility over a 9 to 5 job.
- Creative and inclusive working atmosphere.
Create your account to access job details
Unlock full job descriptions, apply in seconds, and get access to roles matched to your experience and interests.
