Clubs, Teams & Franchises
Student Marketeer - The University of Texas at Austin
Pre-career
Austin, United States
in office
Part time
Marketing & BrandSocial Media & CommunityBrand StrategyIntegrated CampaignsFan Engagement
Job description
About the Role
This role is a brand and product ambassador position within Red Bull's student marketing programme. Reporting to the local Field Marketing Specialist, the marketeer drives brand image and product understanding on campus and in the region. The role reaches new consumers, excites university students, increases sales, and drives visibility of the Red Bull brand through direct consumer and customer contact, product trials, and event work.
Key Responsibilities
- Represent Red Bull as a brand and product ambassador, living the brand personality traits and company values in everyday interactions with consumers and customers.
- Build and execute a tailored, innovative campus plan that engages students and brings the brand to life at the university.
- Create and maintain a strong network on and around campus, establishing relationships with key local individuals and identifying local collegiate content creators to bring into the World of Red Bull with the Field Marketing Specialist.
- Grow the user base by inviting positive trial and awareness through product sampling at the right place and time, answering consumer questions and concerns.
- Work at Red Bull events, collegiate activations, and supported events to deliver an unforgettable brand experience, and build awareness of and encourage participation in the World of Red Bull.
- Increase brand engagement on social media handles through authentic content.
- Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on campus, and in the region.
- Collaborate with sales to open new distribution points for Red Bull within the university campus and beyond, and leverage relevant assets from the World of Red Bull to keep the brand top of mind in sales accounts.
- Ensure perfect execution of defined store standards and deliver executional excellence with attention to detail across all areas of the role.
- Share ideas and collaborate with the team through regular face-to-face and online interaction, plan and report activities accurately and in a timely manner in the dedicated online platform, and contribute to business development by providing local insights, trends, and overall opportunities.
Required Experience & Qualifications
- Must be at least 18 years of age.
- Must have a valid US driver's licence.
- University or college enrolment required.
- Must be fluent in English.
- Able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
- Immersed in student life with an understanding of the collegiate landscape and local city, including behind-the-scenes activities and hot-spots.
- Connected with a diverse range of influential groups and individuals on campus.
- Affinity for project management, working 'behind the scenes', and winning sales.
- A team player, willing to represent Red Bull with branded outfits and onboard the Red Bull Mini.
- Employees may be required to lift and/or move items weighing 25 pounds or more, as needed.
Preferred Skills
- Additional languages are an advantage.
Workplace
- On and around the university campus and in the local region.
Benefits & Perks
- Flexibility over a 9 to 5 job.
- A creative and inclusive working atmosphere.
- Part of the most dynamic and empowered brand and product ambassador programme in the world.
Create your account to access job details
Unlock full job descriptions, apply in seconds, and get access to roles matched to your experience and interests.
