Clubs, Teams & Franchises
Consumer Collecting Intern
Pre-career
Milan, Italy
in office
Internship
Strategy & InsightMarket IntelligenceResearch & Evaluation
Job description
About the Role
The Consumer Collecting Intern supports the Consumer Collecting team in using Student Marketing data to drive smarter and more effective decision-making. The role combines data collection, analysis and interpretation with active involvement in the planning and delivery of key international projects hosted by the Italian team. The intern works closely with Consumer Collecting Managers, the Consumer Collecting Specialist and the Field Marketing team, as well as internal teams, agencies, suppliers and external partners.
Key Responsibilities
- Support the collection, consolidation and analysis of data generated through Student Marketing activities, including HotZones Maps, consumer interactions, university initiatives, events and sampling activities.
- Monitor key Student Marketing KPIs and help identify trends, opportunities and best practices across the network.
- Transform data into clear insights and recommendations to support local execution and future planning.
- Support the preparation of reports, analyses and presentations for local and global stakeholders.
- Work closely with the Consumer Collecting Manager, Consumer Collecting Specialist and Field Marketing team to understand performance drivers and identify opportunities to improve the effectiveness of Student Marketing activities.
- Support the planning and execution of key international projects hosted by the Italian team.
- Assist in coordinating project timelines, meetings, materials and deliverables, and support communication and alignment between internal teams, agencies, suppliers and external partners.
- Contribute to the operational preparation and follow-up of key project milestones, providing hands-on support throughout the project lifecycle from planning activities to final execution.
- Support the maintenance and continuous improvement of reporting tools, databases and tracking systems, helping to ensure accuracy, consistency and reliability of Student Marketing data and reporting.
- Contribute to improving processes, identifying more efficient ways of working, and support routine administrative and back-end activities related to Consumer Collecting initiatives.
Required Experience & Qualifications
- Bachelor's or Master's degree in Marketing, Business Administration, Data Analytics, or currently studying.
- Strong analytical mindset and genuine interest in working with data.
- Advanced Excel and PowerPoint skills.
- Ability to interpret data and translate findings into meaningful business insights.
- Strong attention to detail and accuracy.
- Strong organizational and project management skills.
- Proactive attitude and willingness to learn.
- Good command of English.
- Interest in marketing, consumer behaviour and youth culture.
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