Senior Manager, Apparel Graphics Design, Local Creation GC

The Senior Manager, Apparel Graphic Design, Local Creation GC leads apparel graphic design within Nike's Local Creation GC product creation engine, creating inspiring products tailored to specific marketplaces and geographic audiences in Greater China. Reporting into the Director, Apparel Design, Local Creation GC, the role is part of the Local Creation Design organisation and works with cross-functional partners across Design, Product Management, Product Development, Merchandising, Marketing, global design counterparts, and external vendors. The team's mission is to amplify and incubate new ideas while driving and extending consumer favourites, serving local consumers with products that offer greater relevance and immediacy.

• Create product expressions that align with global creative direction, seasonal concepts, gender strategies, franchise journeys, geo assortments, and the unique needs of the Greater China consumer.
• Lead and develop a team of apparel graphic designers, fostering creativity, strengthening collaboration, and driving excellence in cross-functional communication.
• Build an emotional connection with consumers through graphic design, authentic narratives, and compelling storytelling, bringing seasonal creative direction to life through market-relevant trends, insights, and culturally relevant graphic expressions tailored to Greater China consumers.
• Communicate design concepts effectively while collaborating in a fast-paced, close-to-market environment, making informed design and graphic application decisions with agility while balancing costing objectives and business needs.
• Partner with Product Development throughout the prototyping process to refine graphic execution, finalise production details, and develop trims and graphic applications that support seasonal stories and product intent.
• Work closely with Product Management and Development teams to build trend-relevant assortments, communicate design intent, review prototypes, and continuously refine product execution.
• Champion storytelling and clearly articulate the 'why' behind the work, presenting concepts effectively to internal teams, leaders, and external partners to ensure purpose-driven design decisions.
• Manage design deliverables and project timelines, including graphic development, sample reviews, execution refinements, and resolution of production feasibility challenges.
• Demonstrate strong consumer curiosity and trend forecasting capabilities, maintaining a deep connection to city culture, emerging trends, and Nike's design ethos while translating insights into commercially relevant product solutions.
• Engage with external vendors and suppliers to bring designs to life while ensuring alignment with Nike's brand standards and regional consumer expectations.

• 8+ years of professional graphic design experience in the apparel or sportswear industry, with extensive expertise in graphic creation, application, and execution for apparel products.
• Experience in creative leadership and people management, with a strong understanding of apparel consumer segments and profiles across multiple dimensions.
• Comprehensive understanding of apparel materials, garment construction, tech packs, and schematic development.
• Strong ability to translate consumer insights into authentic narratives and compelling visual storytelling.
• Ability to develop concepts from a holistic point of view and drive cohesion across graphics, colour, silhouettes, key looks, and overall product expression within collections and across the brand.
• Ability to lead, curate, and drive a clear design vision across categories while collaborating effectively with cross-functional partners and aligning expectations with key stakeholders.
• Strong decision-making skills with the ability to guide and manage teams throughout the design process.
• Demonstrated ability to manage multiple projects simultaneously and deliver quality work within established timelines.
• Excellent visual, verbal, and presentation skills.
• Exceptional communication skills, with the ability to articulate design concepts clearly and collaborate effectively within cross-functional teams.
• Proven leadership capabilities and a collaborative mindset, fostering an inclusive environment that enables teams to achieve shared creative goals.
• Strong strategic thinking and sound decision-making skills.
• Proficiency in Adobe Illustrator, Photoshop, AI-enabled design tools, 3D visualisation software, and Miro.
• Seasoned creative leader with broad apparel industry experience and the ability to lead a team of designers in developing and executing multiple creative expressions across the brand.
• Strong eye for detail and deep expertise in premium craft, with the ability to create highly covetable products that connect with Greater China consumers through authentic local narratives.

• BA, BFA, MA, or MFA in Graphic Design or a related field, or an equivalent combination of education, experience, and training.
• Experience in the Greater China market.

• Generous total rewards package.
• Casual work environment.
• Reasonable accommodation is provided for individuals with disabilities to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.