Clubs, Teams & Franchises
Student Marketeer - Zewail University
Pre-career
6th of October City, Egypt
in office
Part time
Marketing & BrandSocial Media & CommunityIntegrated CampaignsBrand Strategy
Job description
About the Role
Red Bull Student Marketeers are part of a dynamic and empowered brand and product ambassador programme, understanding Red Bull's target group and driving brand image and product understanding on their university campus and in their region. The role aims to reach new consumers, excite university students, increase sales and manage the Red Bull brand at a student level. It involves direct contact with consumers and customers, inviting product trial and working at Red Bull events to create an unforgettable brand experience.
Key Responsibilities
- Represent the brand in a premium way through everyday interactions with consumers or customers, living the brand personality traits and company values.
- Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and time, answering consumer questions and concerns.
- Build and execute an insight-driven plan that is innovative and tailored to the campus, engaging and exciting students while bringing the brand to life.
- Create a strong network and establish and maintain relationships with key local individuals.
- Drive brand engagement on social media using authentic content.
- Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
- Collaborate with sales to open new distribution points for Red Bull within the university campus and beyond.
- Leverage relevant assets from the world of Red Bull to keep Red Bull top of mind in sales accounts and ensure perfect execution of defined store standards.
- Deliver executional excellence and attention to detail across all areas of the role, maintaining and upkeeping Student Marketeer tools to ensure a premium brand image.
- Plan and report activities via the dedicated online platform in a timely and accurate manner, and share ideas and collaborate with the team through regular face-to-face and online interaction.
Required Experience & Qualifications
- Be a second- or third-year student.
- Possess excellent communication skills.
- Demonstrate a charismatic, energetic, positive and outgoing personality.
- Be highly approachable and social, with the ability to relate to different people on many occasions.
- Be immersed in student life with a thorough understanding of the university, city and region, including behind-the-scenes activities and hot-spots.
- Encompass a creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative.
- Have the ability to manage part-time work and studies.
- Have an affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales.
- Be connected with a variety of influential groups and individuals on campus.
- Be passionate about the Red Bull brand and product.
- Hold a valid driving licence.
Preferred Skills
- Ideally be available to work some evenings and weekends.
Workplace
- Work takes place on the university campus and in the local region, including at Red Bull events.
Benefits & Perks
- Flexibility over a traditional 9 to 5 job.
- A creative working atmosphere.
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