Red Bull Student Marketeer - University of New Brunswick

Red Bull Student Marketeers are part of a brand and product ambassador programme. The role involves driving the brand image and product understanding on campus and in the region, reaching new consumers, exciting university students, increasing sales and managing the Red Bull brand at campus. It includes direct contact with consumers and customers, inviting product trial, and working at Red Bull events to ensure an unforgettable brand experience.

• Represent Red Bull as a brand and product ambassador, living the brand personality traits and company values in everyday interactions with consumers and customers.
• Grow the user base by inviting positive trial and awareness through product sampling at the right place and time, and competently answering consumer questions.
• Build and execute a tailored, innovative campus plan that engages students and brings the brand to life at university.
• Create a strong network and establish and maintain relationships with key local individuals.
• Drive brand engagement on social media handles through authentic content, and work at Red Bull and supported events to ensure an unforgettable brand experience.
• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
• Collaborate with sales to open new distribution points for Red Bull within the university campus and beyond.
• Leverage relevant assets from the world of Red Bull to keep Red Bull top of mind in sales accounts and ensure perfect execution of defined store standards.
• Deliver executional excellence with attention to detail, and share ideas and collaborate with the team through regular face-to-face and online interaction.
• Plan and report activities via the dedicated online platform in a timely and accurate manner, and contribute local insights, trends and opportunities to develop the Red Bull media business.

• Passionate about the Red Bull brand and product.
• Excellent communication skills and highly approachable.
• Charismatic, energetic, positive, and outgoing personality.
• Immersed in student life with thorough understanding of the collegiate landscape, city and region, including behind-the-scenes activities and hot-spots.
• Creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative.
• Connected with a diverse range of influential groups and individuals on campus.
• Full (G licence), valid Canadian driver's licence with a clear abstract.
• Available to work evenings and weekends.
• Enrolled in the post-secondary school listed in job title.
• Fluency in English.

• Campus and regional work