Leagues & Competitions
In Market Sales Manager - Austin
Mid Level
Austin, United States
in office
Contract
Job description
About the Role
Formula E, the world's fastest-growing motorsport, is seeking an In-Market Sales Manager to act as the primary commercial engine and brand guardian for the Austin E-Prix on an independent contractor basis. The successful candidate will bridge global strategy and local execution, balancing revenue generation with strategic brand management to ensure the Austin E-Prix becomes a sold-out, commercial powerhouse event. The role works closely with Formula E's Global Marketing team and Global Account Managers, while connecting global headquarters with Austin's local service providers.
Key Responsibilities
- Achieve 100% of assigned revenue targets by identifying and securing commercial opportunities outside Formula E's global partner ecosystem.
- Own the local bottom line and the full sales cycle from initial lead generation to final handshake.
- Proactively sell premium Race Suites and B2B ticketing bundles.
- Secure local sponsorship inventory.
- Act as the conduit between the Global Marketing team and the Austin market, ensuring global campaigns resonate with American cultural nuances.
- Serve as a high-profile brand ambassador by speaking at industry forums, launching ticket sales, and hosting fan watch-alongs.
- Provide real-time market insights to shape digital and promotional strategies.
- Act as the vital link between Formula E's global headquarters and Austin's local service providers, navigating venue logistics, hospitality fit-out agencies, and ticketing platforms.
- Work closely with Global Account Managers to ensure every local activation aligns with global partnership standards and delivers a seamless experience.
Required Experience & Qualifications
- Proven track record in B2B sales, hospitality or commercial partnerships within the sports, entertainment or luxury sectors.
- Relentless drive to close deals and the ability to create leads rather than wait for them.
- Existing network of high-level corporate contacts within Austin.
- Native or business-level fluency in English and mastery of US business etiquette.
- Cultural intelligence to maintain Formula E's global prestige while ensuring proposals and activations feel authentically local and tailored to the Austin market.
- Agility to switch between high-level commercial negotiation and hands-on operational problem-solving.
- Experience in managing third-party agencies and navigating the logistical pressures of large-scale international events.
- Ability to treat the US market as your own business and take full ownership of the Austin E-Prix's commercial success.
- Ability to thrive in the high-pressure environment of a race-week countdown.
- Self-motivated, highly organised, and a persuasive communicator.
Salary
- Total €100,000 OTE Package, base salary of €50,000.
About the Company
We are building a culture where every voice matters, every perspective accelerates progress, and every individual is empowered to contribute boldly and shape a better world together.
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