Agencies
Manager, Brand Consulting
Mid Level
Brooklyn, United States
in office
Full time
Job description
About the Role
This role serves as a key contributor on a global brand account team, supporting the development of strategic plans, marketing measurement, fan insights and related work across one brand client. It involves creatively solving client challenges across sports and entertainment partnership needs with an analytical and structured approach. The position works closely with internal colleagues and clients to deliver actionable insights and reporting.
Key Responsibilities
- Assist in the day-to-day measurement of performance, insights and strategy for a brand client.
- Support project management efforts, determining critical milestones and reporting progress in a timely manner.
- Monitor media, trends and the changing sports and entertainment landscape to keep the internal team and clients abreast of key industry developments.
- Research and synthesise information, conduct analyses and build design-forward presentations such as strategic plans, market landscapes and partnership point-of-view reports.
- Learn and utilise proprietary sponsorship measurement models with assistance from team members to inform ROI for clients, including consumer and fan intelligence partnerships.
- Draft and program custom surveys and analyse data for brand health and impact studies to determine the effectiveness of sponsorships.
- Leverage social listening and other research to understand consumer attitudes and behaviours in order to shape brand and partnership strategy.
- Utilise multiple content sources to identify relevant exposures of branding such as signage for value analysis, and work with external vendors to manage analysis of branded exposures to understand exposure frequency, quality and other key factors determining value.
- Develop influential storylines, points of view and reporting tools, blending various capabilities to deliver actionable insights.
Required Experience & Qualifications
- Minimum of a bachelor's degree.
- Minimum of 2-4 years work experience.
- Experience translating quantitative and qualitative data into actionable insights and recommendations to tell a compelling story.
- Proficiency in Microsoft Suite, with advanced skills particularly required for PowerPoint and Excel.
- Innate curiosity, creativity and big-picture mindset.
- Well-developed analytical and problem-solving skills.
- Ability to multi-task and self-manage to meet deadlines and handle competing priorities.
Preferred Skills
- Experience in the sport, entertainment or sponsorship sector, considered an asset.
Salary
- Base salary range: $70k - $75k, plus bonus potential if applicable for role.
Benefits & Perks
- Paid parental leave.
- 401k plan including contribution matching.
- Medical, dental, vision, FSA/HSA, life and disability coverage options.
- Professional development through learning and development programmes, mentorship opportunities and career advancement support.
- Generous paid time off and holiday allowances.
- Ancillary benefits including critical illness, identity protection, pet insurance, 529 plans and more.
- Commuter benefits with support for travel and commuting needs, where available.
About the Company
THE·TEAM provides representation and marketing services to talent, brands and properties across 28 countries and more than 70 cities worldwide. THE·TEAM helps clients understand, connect to and inspire global audiences by bringing together brands, properties and talent or creators to build meaningful relationships that drive measurable business outcomes. Shaped by a belief in the unifying power of sports, music and entertainment, THE·TEAM leads with intelligence, ideas and influence.
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