Sporting Fashion & Goods
Cluster Visual Merchandising - Upper North (Third Party)
Mid Level
Germany
in office
Full time
Job description
About the Role
The Visual Merchandiser reports to the Regional Visual Merchandiser North and is responsible for enhancing the visual representation of each Puma store by continuously updating the look and feel of the space. The role covers all store formats, including EBOs, Partner, SIS and LFR, and includes planning and executing seasonal campaigns and visual changeovers. The merchandiser works with store teams, the Visual Merchandising Team, Sales Ops, Merchandising and Project Teams, as well as external execution partners, to maintain brand and visual merchandising standards.
Key Responsibilities
- Enhance the visual representation of each Puma store by continuously updating the look and feel of the space.
- Foster VM creativity among the front-end team through VM trainings, competitions and store audits.
- Execute Alpha of Resec, including campaigns, seasonal visual changeovers and key story rollouts.
- Ensure a planned journey for the responsible set of stores is adhered to and shared month on month.
- Provide support to store teams to ensure brand and visual merchandising standards are understood and consistently upheld.
- Plan, order and coordinate VM supplies for seasonal and monthly changes for the set of stores.
- Train store management and support teams on merchandising standards, proper fixture utilisation and techniques.
- Organise and send weekly and monthly reports to the Head Office and implement feedback.
- Maintain a vendor base for various branded supply elements for the region and be accountable for key performance indicators including net sales and stock cover.
- Support key initiative rollouts by covering all store formats, including EBOs, Partner, SIS and LFR.
Required Experience & Qualifications
- 5+ years of experience.
- Bachelor's or Master's degree in Fashion Communication, Fashion, Accessories or Textile Design.
- Work experience as a Visual Merchandiser, including design and execution.
- Demonstrable visual design skills with a strong retail merchandising portfolio.
- Proficiency in Microsoft PowerPoint and Excel, Photoshop, Illustrator and other visual design tools.
- Well versed in best practices of VM in the global industry.
- Excellent photography skills.
- Creative and innovative thinker.
- Strong numerical skills for analysing and tracking executions.
- Proficient communicator.
The Application Process
PUMA states that applying is easy: candidates click 'Apply Online' and follow the steps to upload their application. Every application is reviewed by real people committed to fairness, transparency and equal opportunity; no automated systems or AI tools are used to make hiring decisions, though AI-supported functions may be used for isolated organisational steps such as scheduling interviews.
- Click the 'Apply Online' button and follow the steps to upload the application.
About the Company
PUMA is a global sports brand creating footwear, apparel and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf and stichd, operates in 120+ countries and has around 22,000 employees worldwide. PUMA states that equality for all is one of its core principles and provides equal opportunities for all job applicants regardless of race, colour, religion, national origin, sex, gender identity or expression, sexual orientation, age or disability.
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