(Assistant) Manager, Public Affairs (Content Development & Media Relations)

Sits within the Public Affairs Department of the Corporate Affairs Division and supports strategic communications to promote the organisation's reputation as a global leader. The job holder reports to the Deputy Executive Manager and focuses on developing and generating media publicity in Hong Kong through media communications campaigns and media stakeholder engagement. The post is a key team member running strategic media campaigns and pitches across topics such as horse racing tourism, racing as a sport, racecourse entertainment, world-class racing in Conghua, animal welfare and anti-illegal betting.

• Support the team in devising strategic communication strategies, media campaigns and topical stories.
• Develop key messages and narratives and pitch them to the most effective media platforms to promote the organisation as a global leader and brand, horse racing tourism, racing as a sport, racecourse entertainment, world-class racing in Conghua, animal welfare and anti-illegal betting.
• Plan and engage local general news reporters to nurture constructive working relationships that generate positive coverage and mitigate potential issues.
• Explore and identify potential media partnerships, drafting summaries that clearly outline expected values and deliverables.
• Develop line-to-take and press releases on corporate issues and topical areas including animal welfare and the pandemic.
• Carry out other duties as assigned by supervisors.

• Bachelor's degree in Journalism, Communications or other relevant disciplines.
• Minimum of six years' work experience in journalism or public relations.
• Strong knowledge of current affairs.
• Sensitivity to the prevailing socio-economic and political climate in Hong Kong.
• Good command of written and spoken English and Chinese.

• Competitive benefits package
• Dynamic working environment
• Development opportunities

The Club is Hong Kong's largest single taxpayer and one of the city's major employers, and its Charities Trust is one of the world's leading charity donors.