Senior, Apparel Product Line Management, Create, Local Creation GC

Sits within the GC Local Creation organisation and reports to the Senior Manager, Apparel Product Line Management, Create, Local Creation GC. It focuses on assigned Create product lines and projects, supporting product strategy and driving accurate seasonal execution. The Apparel Product Line Management team translates consumer, cultural, marketplace, and business insights into product strategies and solutions for the Greater China marketplace.

• Manage assigned Create product lines and projects from seasonal planning and briefing through commercialisation and launch readiness.
• Conduct consumer, trend, competitive, and marketplace research and translate findings into focused product recommendations.
• Prepare product briefs, line plans, product information, pricing inputs, milestone materials, and decision documents.
• Coordinate and partner closely with Design, Product Development, Technical Development, Materials, Costing, Sourcing, Merchandising, Planning, Finance, Brand, Marketplace, and Sports teams to keep products aligned and on time.
• Track product decisions, changes, risks, and follow-up actions while maintaining accurate product and portfolio information.
• Drive product creation excellence from concept through commercialisation, ensuring clear consumer value, product intent, and business impact.
• Use consumer insights, marketplace feedback, trend intelligence, competitive learning, and commercial data to inform decisions.
• Create clear briefs and presentations that align cross-functional and global partners around the opportunity, priorities, and intended outcome.
• Manage milestones, product information, risks, trade-offs, and decisions with accuracy and speed.
• Contribute to a culture of collaboration, curiosity, accountability, inclusion, and continuous improvement.

• Bachelor's degree in Product Management, Merchandising, Business, Marketing, Design, or a related field, or an equivalent combination of education and experience.
• Typically 4+ years of experience in apparel product management, merchandising, category management, product creation, or a related field within sportswear, fashion, outdoor, or consumer products.
• Strong understanding of apparel product creation from consumer insight and brief development through design, development, commercialisation, and marketplace launch.
• Ability to translate consumer, cultural, trend, marketplace, and commercial insights into focused product strategies and recommendations.
• Strong product sense, apparel knowledge, commercial acumen, and product storytelling capability.
• Experience working effectively across functions and geographies in a matrix organisation.
• Strong communication, influence, presentation, problem-solving, organisation, and project management skills.
• Ability to manage multiple seasonal priorities and make sound decisions in a fast-paced and evolving environment.
• Professional working English is required.
• Strategic, consumer-obsessed, collaborative, and results-oriented professional with a strong product point of view and deep curiosity about the Greater China consumer.
• Ability to create clarity in ambiguity, influence across a matrix organisation, and balance consumer relevance, brand distinction, speed, quality, and profitability.
• Communicates with impact, builds trusted partnerships, and leads work with accountability and inclusion.

• Mandarin capability for day-to-day collaboration in Greater China is strongly preferred.