Lead, Apparel Product Line Management, Create, Local Creation GC

This role sits within the GC Local Creation organisation and reports to the Senior Manager, Apparel Product Line Management, Create, Local Creation GC. The Apparel Product Line Management team translates consumer, cultural, marketplace, and business insights into compelling product strategies and solutions for the Greater China marketplace. The role focuses on key Create initiatives, independently leading product strategies and seasonal execution for locally relevant new product opportunities.

• Lead assigned Create product initiatives from consumer opportunity and seasonal brief through commercialization and launch readiness.
• Develop product strategies, line plans, pricing recommendations, and clear briefs based on consumer, cultural, competitive, and marketplace insights.
• Guide cross-functional teams toward a strong product point of view, clear priorities, and timely decisions.
• Build fact-based recommendations and inform decisions by connecting qualitative insights with sales, margin, trend, marketplace, consumer, competitive, and commercial data.
• Coach less experienced Product Line Management teammates through project leadership, product knowledge, and effective ways of working.
• Drive product creation excellence from concept through commercialization, ensuring clear consumer value, product intent, and business impact.
• Partner with Design, Product Development, Technical Development, Materials, Costing, Sourcing, Merchandising, Planning, Finance, Brand, Marketplace, and Sports teams.
• Create clear briefs and presentations that align cross-functional and global partners around the opportunity, priorities, and intended outcome.
• Manage milestones, product information, risks, trade-offs, and decisions with accuracy and speed.
• Contribute to a culture of collaboration, curiosity, accountability, inclusion, and continuous improvement.

• Bachelor's degree in Product Management, Merchandising, Business, Marketing, Design, or a related field, or an equivalent combination of education and experience.
• Typically 6+ years of experience in apparel product management, merchandising, category management, product creation, or a related field within sportswear, fashion, outdoor, or consumer products.
• Strong understanding of apparel product creation from consumer insight and brief development through design, development, commercialization, and marketplace launch.
• Ability to translate consumer, cultural, trend, marketplace, and commercial insights into focused product strategies and recommendations.
• Strong product sense, apparel knowledge, commercial acumen, and product storytelling capability.
• Experience working effectively across functions and geographies in a matrix organisation.
• Strong communication, influence, presentation, problem-solving, organisation, and project management skills.
• Ability to manage multiple seasonal priorities and make sound decisions in a fast-paced and evolving environment.
• Professional working English is required.
• Strategic, consumer-obsessed, collaborative, and results-oriented approach with a strong product point of view, deep curiosity about the GC consumer, commercial acumen, and the ability to turn insights into focused product direction.
• Comfort creating clarity in ambiguity, influencing across a matrix organisation, and balancing consumer relevance, brand distinction, speed, quality, and profitability.
• Ability to communicate with impact, build trusted partnerships, and lead work with accountability and inclusion.

• Mandarin capability for day-to-day collaboration in Greater China is strongly preferred.