Sporting Fashion & Goods
Lead, Footwear Color & Materials Designer, Performance, Local Creation GC
Mid Level
Shanghai, China
in office
Full time
Creative & ContentCreative DirectionGraphic Design
Job description
About the Role
This role involves leading seasonal colour and material direction for assigned GC performance footwear projects, aligned with global creative direction, sport intent, product briefs and local consumer opportunity, and translate Greater China sport, athlete, consumer, cultural and marketplace insights into clear colour and material strategies.
Key Responsibilities
- Lead seasonal colour and material direction for assigned GC performance footwear projects, aligned with global creative direction, sport intent, product briefs and local consumer opportunity.
- Translate Greater China sport, athlete, consumer, cultural and marketplace insights into clear colour and material strategies.
- Create original palettes, colour-blocking systems, material concepts, finishes, trims and product details that strengthen both performance purpose and product emotion.
- Set the product point of view across broader or more complex programmes, including projects spanning multiple consumer groups, price points, product types or seasonal tracks, and connect individual product decisions to franchise, category, seasonal and marketplace strategy.
- Lead material briefs and work with Development and material partners to explore, test, refine and commercialise material applications.
- Review prototypes and samples, resolve colour and material achievability issues, and protect design intent through final execution.
- Build consumer stories, concept narratives, product presentations and broadcast materials that clearly communicate the rationale behind the work, and lead creative alignment with Product Management, Development, Merchandising, Marketing and Global Design partners.
- Make informed decisions around cost, feasibility, sustainability, timing and product quality, and guide project teams through ambiguity, changing inputs and compressed Local Creation timelines.
- Provide craft guidance and mentorship to other designers, helping elevate team standards in colour, material selection, storytelling and presentation.
- Contribute to the continuing development of GC footwear colour and material tools, standards, libraries and working methods, and support required digital product files, CAD pages, line art and workflow submissions associated with assigned Local Creation projects.
Required Experience & Qualifications
- Typically 5 to 7 years of relevant professional design experience, with demonstrated advanced capability in footwear colour and materials.
- A portfolio demonstrating strong colour sensibility, material thinking, product storytelling, executional craft and consumer relevance.
- Advanced understanding of colour theory, colour blocking, material selection, material application, finishes, trims and colour achievability.
- Strong knowledge of footwear construction, manufacturing, product development and commercialisation.
- Ability to translate consumer, sport, cultural and marketplace insights into product opportunity.
- Ability to lead complex creative projects with limited direction.
- Strong presentation and communication skills across design, business and development audiences.
- Experience influencing cross-functional teams and resolving competing creative, technical and business priorities.
- Proficiency in Adobe Illustrator and Photoshop.
- Experience with 3D and AI-enabled visualisation tools such as Vizcom, and collaborative tools such as Miro.
- Ability to travel as required by the role.
Preferred Skills
- Bachelor's or master's degree in Footwear Design, Colour Design, Material Design, Textile Design, Industrial Design, Fashion Design or a related field preferred.
- Equivalent combinations of education, professional experience and training will be considered.
Benefits & Perks
- Generous total rewards package.
- Casual work environment.
- Diverse and inclusive culture.
- Electric atmosphere for professional development.
- Reasonable accommodation for individuals with disabilities to participate in the job application or interview process, perform essential job functions, and receive other benefits and privileges of employment.
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