Student Marketeer - University of North Georgia - Dahlonega Campus

As a Red Bull Student Marketeer, the role holder is part of a brand and product ambassador programme, reporting to the local Field Marketing Specialist. The role is responsible for driving the brand image and product understanding on campus and in the region, reaching new consumers, exciting university students, increasing sales and driving visibility of the Red Bull brand. It involves direct contact with consumers and customers, inviting product trials and working at Red Bull events to deliver an unforgettable brand experience.

• Represent the brand in a premium way through everyday interactions with consumers and customers, living the brand personality traits and company values.
• Build and execute a tailored, innovative campus plan that engages students and brings the brand to life at the university.
• Create a strong network on and around campus, establishing and maintaining relationships with key local individuals.
• Identify local collegiate content creators in relevant Red Bull scenes and work with the Field Marketing Specialist to bring them into the World of Red Bull.
• Grow the user base by inviting positive trial and awareness through product sampling at the right place and time, answering consumer questions and concerns.
• Work at Red Bull events, collegiate activations and supported events to ensure an unforgettable brand experience, and build awareness of and encourage participation in the World of Red Bull.
• Increase brand engagement on social media handles through authentic content.
• Build relationships with local sales account managers, ensure Red Bull is available and visible in outlets on campus and in the region, and collaborate with sales to open new distribution points within the university campus and beyond.
• Leverage relevant assets from the World of Red Bull to keep the brand top of mind in sales accounts, and ensure perfect execution of defined store standards.
• Deliver executional excellence with attention to detail in all areas of the role, sharing ideas and collaborating with the team through regular face-to-face and online interaction.
• Plan and report activities accurately and in a timely manner in the dedicated online platform, and contribute to business development by providing local insights, trends and overall opportunities.

• Must be at least 18 years of age.
• Must hold a valid US driver's licence.
• University or college enrolment is required.
• Must be fluent in English.
• Able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
• Immersed in student life with an understanding of the collegiate landscape and local city, including behind-the-scenes activities and hot-spots.
• Connected with a diverse range of influential groups and individuals on campus.
• Affinity for project management, working behind the scenes, and winning sales.
• A team player, willing to represent Red Bull in branded outfits and to onboard the Red Bull Mini.

• Additional languages beyond English are an advantage.

• A creative and inclusive working atmosphere that values flexibility over a 9 to 5 job.