Paid Social Media Manager

This Paid Social Media Manager role works across core markets including Spain, Italy and France, covering La Liga, Ligue 1, Serie A and European competitions in those markets. Situated within an agency environment, the role owns end-to-end execution of paid social campaigns and translates complex marketing objectives into high-performing ad sets across Meta, TikTok, X, YouTube and beyond. The manager is responsible for scaling budgets efficiently while staying attuned to sports culture.

• Own end-to-end execution of paid social campaigns across core markets.
• Build, launch, optimise, and scale paid social campaigns across Meta (Facebook/Instagram), TikTok, X, LinkedIn, and Pinterest.
• Develop full-funnel paid social strategies tailored to diverse client goals, from brand awareness to direct-response conversions.
• Work closely with design and copy teams to brief in high-converting ad assets, bringing native sports-centric ideas that resonate with die-hard fanbases.
• Run continuous A/B testing on audiences, creatives, landing pages, and bidding strategies.
• Track performance daily and build clear, client-facing reports that translate complex metrics (ROAS, CPA, CTR) into actionable business insights.
• Safely manage and allocate multi-figure monthly ad spends across various accounts, ensuring zero underspend or overspend.
• Deliver Return on Ad Spend (ROAS) and Cost Per Acquisition (CPA) targets across key client accounts.
• Maintain efficiency and speed of campaign deployment within an agency environment and leverage real-time sports trends into winning ad concepts.

• Multi-market/client background with minimum 3+ years of hands-on experience managing paid social campaigns specifically within a fast-paced marketing or advertising agency.
• Deep, technical knowledge of Meta Ads Manager and TikTok Ads Manager.
• Strong analytical skills with advanced knowledge of Excel/Google Sheets, Google Analytics 4 (GA4), and modern attribution challenges.
• Experience directly managing client relationships, presenting reports, and pitching with clarity and enthusiasm.
• Absolute sports lover with broad and deep sports knowledge across football, basketball, soccer, F1, tennis, or niche sports, and an understanding of fan psychology and sports culture.

• Experience with X Ads, Pinterest, or Google/YouTube is a major plus.

• Access to DAZN.
• 25 days' annual leave, increasing by 3 days after 3 years.
• Private medical insurance.
• Life assurance.
• Pension contributions up to 5%.
• Family friendly community including enhanced parental leave.
• Electric vehicle benefit option.
• Learning and development resources.
• Opportunity for flexible working.
• Access to internal speaker series and events.