Senior Creative Director, Amplify – Production & Delivery

This role leads the strategic and creative development of all client opportunities, from RFP response through concept development and delivery. It transforms business challenges into compelling creative platforms and brand experiences that differentiate Amplify and help win new business and consolidate existing client relationships. The position works in tandem with division leads and other team members, as well as commercial strategy, marketing, legal and operations workstreams, and partners closely with Strategy, Business Development, Account Leadership, Experience Design and Production teams.

• Translate client briefs, business objectives, audience insights and cultural trends into compelling creative strategies, original campaign concepts, brand platforms, activation ideas and experience frameworks.
• Transform client brands into immersive sports and entertainment experiences, creating strategic narratives that connect insight, idea, execution and business value.
• Ensure every concept is commercially viable while remaining creatively distinctive, and lead delivery teams to execute high-quality hospitality experiences.
• Serve as creative lead throughout the pitch process, collaborating with Business Development to shape winning proposals, executive-level pitch decks, creative narratives and presentation materials, and present concepts to prospective clients with confidence and strategic rationale.
• Help define Amplify's creative point of view, elevate agency thinking, and support development and delivery of RFIs, RFPs and other responses to client briefings with support from other functional areas.
• Mentor designers, copywriters, strategists and freelance creative teams; foster a collaborative environment built around curiosity, insight and original thinking; raise the creative standard across all Amplify work; and provide clear creative direction throughout concept development and execution.
• Partner closely with Business Development, Client Services, Production and Marketing to ensure creative solutions align with client objectives, budgets, operational realities and timelines, and help shape new service offerings, thought leadership and evolving creative capabilities.
• Develop and maintain client relationships from initial contact through execution, attend events and client meetings/site visits as required, and research, gather, organise, author, edit, assist with design and/or produce written materials including executive summaries, case studies and conclusions.
• Communicate expectations and establish clarity regarding job responsibility and task ownership
• Help the team prioritise, stay focused and organised
• Collaborate and communicate extensively within the team and across workstreams
• Conduct situation analysis and decision making to identify, understand and remove roadblocks.
• Manage team through one-on-ones, performance management, team development, staff training and accountability
• Develop and implement procedures, systems and operational efficiencies

• Minimum of 15+ years of experience in a management position.
• Significant experience leading RFPs and new business pitches.
• Strong strategic thinking with the ability to uncover human insights.
• Exceptional presentation and storytelling skills.
• Experience developing campaigns across experiential, sponsorship, hospitality, digital and brand communications.
• Proficiency in Salesforce, Airtable, Keynote (Apple), and Microsoft Office applications (particularly Excel, Outlook, and PowerPoint).
• Ability to travel as required, with expected travel of 15–20% annually and 1–2 months of continuous travel during rightsholder events.
• Hiring pay rates are based on a number of factors, including location, and may vary depending on job-related qualifications, knowledge, skills and experience.

• Experience in the experiential agency industry or within the travel and hospitality industry.
• Proven record of building and maintaining client relationships and managing complex corporate accounts.
• Experience with B2B, corporate groups, and/or high-touch guest services, experience execution and/or event operations.
• Hands-on approach with the ability to execute customised and curated solutions for B2B and/or corporate clients.
• Understanding of the entertainment landscape including the business of sports, fashion, culinary, and other cultural verticals.
• Exceptional interpersonal skills – a collaborative style and ability to communicate effectively at all levels with strong oral, written, and presentation skills.
• Creative, innovative, and strategic thinker with excellent time-management, organisational and supervisory skills, and the ability to thrive in a high-pressure, deadline-driven environment.
• Balance of creativity/innovation to dream big with realistic logistical expertise to get things done.
• Ability to use resources effectively and efficiently, perform multiple tasks at once, and arrange information in a useful manner.
• Produce accurate work even under pressure and check accuracy of information; thrives in a fast-paced, deadline-driven environment.
• Ability to set priorities, quickly zero-in on the 'critical few' and put the 'trivial many' aside, and juggle numerous tasks and priorities while maintaining productive flow of work.
• Continually strives for self-development and discovering better means of accomplishing personal and professional goals.

• Hiring rate minimum: $97,500 annually (minimum will not fall below the applicable State/local minimum salary thresholds).
• Hiring rate maximum: $130,000 annually.

• Locally competitive rewards packages
• Including base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits such as health care, retirement, vacation and other paid time off, and additional offerings.

On Location is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company that owns UFC, WWE and PBR and reaches 1 billion households across 210 countries and territories.