Clubs, Teams & Franchises
Team Sports Specialist
Mid Level
Sydney, Australia
in office
Full time
Job description
About the Role
The Athlete Specialist, Team Sports, plays a key role in shaping Red Bull's impact in key Australian mainstream sports in a unique and Red Bull-authentic way. The role stays connected to the top-watched and played sports and ensures strategies and investments align with the biggest opportunities for the brand, including ownership and delivery of existing partnerships in Rugby League and Basketball and shaping future investments. The position involves working closely with all departments within Red Bull Australia to ensure strong visibility and execution of 360 marketing and sales programmes leveraging club and league partnerships to have an impact on the brand and product.
Key Responsibilities
- Build and maintain strategic relationships across Australia's leading team sports, aligned with long-term business priorities, and identify market, cultural and competitive trends to uncover new opportunities for the brand.
- Shape and execute the Team Sports Marketing strategy, bringing the global Sports Marketing vision to life locally.
- Develop bold, innovative projects that connect sport, performance, culture and storytelling.
- Collaborate with Global teams on future strategies and innovations within team sports, contributing to and adopting best practice.
- Develop partnership strategies that deliver strong value for the brand, leagues and teams, and build strong relationships across leagues, teams and clubs to ensure alignment with partnership objectives.
- Collaborate with internal stakeholders and partners to ensure strong alignment and seamless partnership delivery, and partner with leagues and teams to deliver impactful marketing activations that elevate the brand and product.
- Support negotiations for new partnerships and renewals, working closely with internal leadership teams.
- Support the planning and delivery of the Australian Team Sports portfolio, including NRL and NBL projects, and coordinate yearly projects to ensure they are executed on time, on budget, and in line with Red Bull brand standards.
- Provide on-site support across events, shoots and activations, collaborating with Media and Brand teams.
- Collaborate with Field Marketing and Sales to deliver impactful game-day promotions, in-stadium activations and events, and with Sales to drive brand presence around stadiums and deliver premium hospitality and ticketing experiences.
Required Experience & Qualifications
- 4+ years' experience in marketing, sponsorships, partnerships, sports or agency environments.
- Experience working across Australian team sports, leagues, clubs and/or professional athletes.
- Strong relationship-building, communication and negotiation skills across internal and external stakeholders.
- Proven project management experience, with the ability to lead multiple campaigns, activations and budgets.
- Strong commercial acumen and creative thinking to identify and deliver new opportunities.
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