Student Marketeer - Ajayi Crowther University

The Red Bull Student Marketeer is a brand and product ambassador role within Red Bull's student marketing programme. Reporting to the local Field Marketing Specialist, the role involves driving brand image and product understanding on campus and in the region. The marketeer reaches new consumers, excites university students, increases sales, and drives visibility of the Red Bull brand.

• Represent Red Bull in a premium way by living the brand personality traits and company values in everyday interactions with consumers and customers.
• Build and execute a tailored, innovative campus plan that engages students and brings the brand to life at the university.
• Create and maintain a strong network on and around campus, building relationships with key local individuals and influential groups.
• Identify local collegiate content creators in relevant Red Bull scenes and work with the Field Marketing Specialist to bring them into the World of Red Bull.
• Grow the user base by inviting positive product trial and awareness through sampling at the right place and time, answering consumer questions and concerns.
• Work at Red Bull events, collegiate activations, and supported events to deliver an unforgettable brand experience.
• Build awareness of and encourage participation in the World of Red Bull, including collegiate events and activations, and increase brand engagement on social media through authentic content.
• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on campus, and in the region.
• Collaborate with sales to open new distribution points within the university campus and beyond, leverage Red Bull assets to keep the brand top of mind in sales accounts, and ensure perfect execution of defined store standards.
• Deliver executional excellence with attention to detail, share ideas and collaborate with the team through regular face-to-face and online interaction, plan and report activities accurately in the dedicated online platform, and contribute local insights, trends
• And opportunities to business development.

• Must be at least 18 years of age.
• Must be a current undergraduate student at Ajayi Crowther University.
• Must not be in the first or final year of study.
• Must have a valid Nigerian driver's licence.
• Must be fluent in English.
• Able to work flexible part-time hours, including some evenings and weekends.
• Immersed in student life with an understanding of the university landscape and local city, including behind-the-scenes activities and hot-spots.
• Connected with a diverse range of influential groups and individuals on campus, including student and university management.
• Affinity for project management, working behind the scenes, and winning sales.
• A team player, willing to represent Red Bull with branded outfits and onboard the iconic Red Bull Mini.

• Additional languages are an advantage.

• University campus and surrounding region.

• Flexibility over a 9 to 5 job.
• Creative and inclusive working atmosphere.