Senior Designer, KIDS FTW

This role drives a creator culture to deliver leading stories and product collections in the Running Footwear segment, with a strong emphasis on winning the China consumer. It calls for a consumer-obsessed approach to generating stories and products that excite the China market, balanced with operational excellence and speed to market within a dynamic and creative environment. The designer works closely with Product Marketing, Product Development and Global Design counterparts, and maintains connectivity with creatives at the Germany headquarters to ensure a one-brand, consumer-facing message.

• Champion consumer obsession with a special emphasis on winning the China consumer
• Extend the KIDS FTW strategy in the given segment and maintain connectivity to Germany HQ creatives to ensure a one-brand consumer-facing message
• Advocate storytelling throughout the design team and drive intuitive visual solutions in product concepts
• Design concepts and products that maintain consumer advocacy whilst delivering against the product brief
• Act as a creator and innovator, continually exploring fresh executions, materialisation and colour expression
• Motivate and lead fellow designers on the journey to winning consumers and market share whilst adhering to the strategic vision articulated by management
• Present stories and ideas cross-functionally with effectiveness to gain consensus
• Drive team members and work within the constraints of close-to-market dynamics and speed

• Bachelor or university degree in industrial design or related educational experience
• At least 7 years of related work experience
• Key insights into the fashion or lifestyle FTW market landscape
• Solid experience in FTW creation, with expertise in colour, material or graphic exploration, or in strategy creation of a seasonal story
• Strong communication skills to articulate concepts, ideation and collections seamlessly to various members of the organisation
• Ability to excel and thrive in a team environment with a high level of diversity
• Deep knowledge of the footwear creation process and how cross-functional members contribute
• Ability to create leading propositions whilst also commercialising trends with adidas codes
• Mature approach and ability to persuade, negotiate and compromise to produce win/win scenarios
• Knowledge of design, development and marketing processes with a passion for ideation sharing
• Intellectually curious and always seeking the new
• Superior experience in the usage of all key design software and systems, and expert in design apps and software that are impactful to conveying ideation visually
• Professional level communication skills in English

• Kids experience
• Experience in totally new FTW design, with colours, materials and graphics experience being a preference
• Cross-functional expertise in addition to design

The company believes that embedding diversity, equity and inclusion into its culture and talent processes gives employees a sense of belonging and the brand a real competitive advantage.